Heartland Bank Limited (Heartland) is a New Zealand registered bank with operations in New Zealand and Australia. It was listed on the NZX Main Board in February 2011 and obtained its bank registration in December 2012.
Heartland’s early strategic focus was product-centric; delivering innovative banking products to market segments underserved by the other banks. Now in the next phase of its strategy, Heartland is focused on the channels to deliver its products with an emphasis on digital distribution. Heartland has successfully launched a range of digital lending and deposit platforms that deliver a fast and simple customer experience.
Heartland’s strategic priorities for growing earnings and improving return on equity are to:
• use technology to cost effectively extend its reach to customers in existing key markets;
• replicate successful product offerings and distribution channels into Australia; and
• pursue acquisition opportunities that deliver innovation or a compelling distribution capability, and are value accretive.
Click here to view the latest Heartland company fact sheet.